What are those letters? We’ll get to that later, I promise it’s worth the wait. In my previous post, I went on and on about how Loyalty...

As Marketers, one of the key metrics we follow is brand engagement, also known as Loyalty.  We often talk about the size of a market, or...

You did it. You went dark.  You ghosted. Pulled a professional Irish Goodbye.  You haven’t spoken or been in touch with the majority of...

If you’re an entrepreneur, a sales professional, work within your city’s start-up ecosystem, or are a follower of one of the dozens of...