top of page
Search
Mar 27, 20204 min read
THE WIMS GUIDE COVID-19 ECONOMY EDITION AKA “THE SOUTH FLORIDA CORONACONOMY”
By now we’re well into the quarantine period and pretty deep into the business disruption that’s been the byproduct of the spread of...
Mar 11, 20202 min read
Level Up Your Business: Introducing the Launch of LDR BRD
The LDR BRD Mission: We help your business understand and connect with your customers by providing actionable intelligence on consumer...
Feb 11, 20202 min read
The WIMS Guide Video Ep.11 – Cali Trip & More
The WIMS Guide Video Edition is Back! I’m in Cali for the next two weeks. We came out here to close out my wife’s maternity leave with a...
Jan 15, 20202 min read
The WIMS Guide Video Ep.10 Restarting the Streak
Whelp I broke the streak! After literally 14 hours straight with a client firm there was a moment when I got back to the apartment around...
Jan 13, 20202 min read
The WIMS Guide Video Ep. 9 – Miami Monday
It’s Miami Monday!! Just arrived in the Magic City and I have an action packed week on deck. Meetings with investors, clients, prospects,...
Jan 9, 20202 min read
The WIMS Guide Ep. 7 – CRM: Gone Mobile
Today we’ve gone mobile, shooting from the mountains of Banner Elk, NC! It’s appropriate for today’s theme (we’re still drilling deeper...
Jan 7, 20202 min read
The WIMS Guide Ep. 5 (CRM ABC’s) – For Entrepreneurs and Professionals Focused on the Journey
Wow! You’d be surprised how fast you can get a solid streak going. Seems like just yesterday I started on this (ok so it wasn’t THAT long...
Jan 6, 20202 min read
The WIMS Guide Ep. 4 (Intro to CRM) – For Entrepreneurs and Professionals Focused on the Journ
Today we’re going to cover a brief intro to CRM (Customer Relationship Management) for those who don’t know what it is, and for those...
Jan 3, 20202 min read
The WIMS Guide Ep. 3 – For Entrepreneurs and Professionals Focused on the Journey
It’s Friday! Already got day 7 of my gym streak knocked out, got it in early today as opposed to the 10pm sessions I’ve been pulling off...
Jan 2, 20202 min read
The WIMS Guide Ep. 2 – For Entrepreneurs and Professionals Focused on the Journey
First of all, thank you for the feedback from Day 1, it means a lot and I appreciate it! There were a lot of you savages still grinding...
Jan 2, 20204 min read
Charlotte 2020: Grow Your Business in the QC
If you live or do business in Greater Charlotte then you already know there’s a whole lot to be excited about in 2020 and beyond. The...
Jan 1, 20202 min read
The WIMS Guide Video Edition Ep. 1
Happy New Year and welcome to the new decade! After about 50 takes I figured what the heck, let’s just launch this thing. It’s raw and...
Dec 20, 20194 min read
Leveling-Up the Loyalty Game – Welcome to LDR BRD By: Tom Schaefer, Jr.
What are those letters? We’ll get to that later, I promise it’s worth the wait. In my previous post, I went on and on about how Loyalty...
Dec 18, 20192 min read
WIMS CLIENT SPOTLIGHT: PROTEITH Oral Hygiene System
Revolutionizing Oral Health Care PROTEITH® Oral Hygiene System is an all-natural formulation of plant proteins, vitamins, enzymes,...
Dec 17, 20192 min read
WIMS Client Spotlight: MCLA SuperPAC
“IN 2020 WE WILL MAKE CANNABIS LEGAL AGAIN” “If we had to start from scratch and design a medicine to help lead us out of the opioid...
Nov 12, 20193 min read
STILL PLENTY OF TIME IN Q4: FINISH LIKE A SAVAGE & PREPARE FOR 2020 DOMINATION!
There’s something about Q4 that is always exhilarating to me. Knowing that “the game” is coming to an end, each and every play is more...
Nov 12, 20193 min read
Your Annual CRM Call to Action for 2020
I’ve been harping on the importance of CRM programs for about a decade now (here’s the last time), yet it still hasn’t caught on the way...
Oct 31, 20193 min read
Improving with Kaizen
I have already highlighted some agile practices which can be used to enhance your personal and professional lives. From Kanban Boards to...
Oct 30, 20195 min read
4 Ways Analytics Will Improve Your Brewery or Winery Sales
By Jack Tompkins Avoid poor performance with some pour analytics! In the brewery/cidery/wine world, analytics can increase sales, improve...
Oct 15, 20195 min read
Why Loyalty Programs Don’t Work…
As Marketers, one of the key metrics we follow is brand engagement, also known as Loyalty. We often talk about the size of a market, or...
bottom of page