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Jan 13, 20202 min read
The WIMS Guide Video Ep. 9 – Miami Monday
It’s Miami Monday!! Just arrived in the Magic City and I have an action packed week on deck. Meetings with investors, clients, prospects,...
Jan 10, 20202 min read
The WIMS Guide Video Ep. 8 – Call to Action Friday
Getting this in a little last minute today but keeping the streak alive nonetheless! Still in the mountains of Banner Elk, NC and...
Jan 9, 20202 min read
The WIMS Guide Ep. 7 – CRM: Gone Mobile
Today we’ve gone mobile, shooting from the mountains of Banner Elk, NC! It’s appropriate for today’s theme (we’re still drilling deeper...
Jan 8, 20202 min read
The WIMS Guide Ep. 6 – CRM: The A-Team
If you’re following along (if not that’s ok too) today we’re talking about what you do as the next step in launching or redeploying your...
Jan 7, 20202 min read
The WIMS Guide Ep. 5 (CRM ABC’s) – For Entrepreneurs and Professionals Focused on the Journey
Wow! You’d be surprised how fast you can get a solid streak going. Seems like just yesterday I started on this (ok so it wasn’t THAT long...
Jan 6, 20202 min read
The WIMS Guide Ep. 4 (Intro to CRM) – For Entrepreneurs and Professionals Focused on the Journ
Today we’re going to cover a brief intro to CRM (Customer Relationship Management) for those who don’t know what it is, and for those...
Jan 3, 20202 min read
The WIMS Guide Ep. 3 – For Entrepreneurs and Professionals Focused on the Journey
It’s Friday! Already got day 7 of my gym streak knocked out, got it in early today as opposed to the 10pm sessions I’ve been pulling off...
Jan 2, 20202 min read
The WIMS Guide Ep. 2 – For Entrepreneurs and Professionals Focused on the Journey
First of all, thank you for the feedback from Day 1, it means a lot and I appreciate it! There were a lot of you savages still grinding...
Jan 1, 20202 min read
The WIMS Guide Video Edition Ep. 1
Happy New Year and welcome to the new decade! After about 50 takes I figured what the heck, let’s just launch this thing. It’s raw and...
Dec 20, 20194 min read
Leveling-Up the Loyalty Game – Welcome to LDR BRD By: Tom Schaefer, Jr.
What are those letters? We’ll get to that later, I promise it’s worth the wait. In my previous post, I went on and on about how Loyalty...
Nov 12, 20193 min read
STILL PLENTY OF TIME IN Q4: FINISH LIKE A SAVAGE & PREPARE FOR 2020 DOMINATION!
There’s something about Q4 that is always exhilarating to me. Knowing that “the game” is coming to an end, each and every play is more...
Nov 12, 20193 min read
Your Annual CRM Call to Action for 2020
I’ve been harping on the importance of CRM programs for about a decade now (here’s the last time), yet it still hasn’t caught on the way...
Oct 30, 20195 min read
4 Ways Analytics Will Improve Your Brewery or Winery Sales
By Jack Tompkins Avoid poor performance with some pour analytics! In the brewery/cidery/wine world, analytics can increase sales, improve...
Oct 15, 20195 min read
Why Loyalty Programs Don’t Work…
As Marketers, one of the key metrics we follow is brand engagement, also known as Loyalty. We often talk about the size of a market, or...
Oct 8, 20199 min read
How Anyone can Build a Custom Data Analytics Dashboard
If you could carve out an hour a month for analysis in order to save a dozen hours of work, the one-hour investment would be worth it,...
Oct 8, 20193 min read
3 Marketing Tips for Breweries, Wineries, Cideries, & Distilleries
The brewery and winery industries have been fortunate to have experienced a major boom in public interest along with media attention over...
Sep 3, 20193 min read
Navigating Networking
Recently at the Charlotte Regional Business Alliance’s 2nd Annual YP Leadership Convergence: Navigating the Career Jungle Gym...
May 21, 20192 min read
The WIMS World is Expanding!
As business has continued growing rapidly for WIMS Consulting, the preexisting business model of leveraging elite independent contractors...
Apr 26, 20194 min read
Introducing the WIMS Consulting Project Management Service Line
The WIMS Consulting project management service line was born out of our own need to allocate the time and resources to make sure and...
Feb 22, 20193 min read
Weekend Business Bootcamp: An Entrepreneurial Prompt
If you’ve been thinking about starting a business, whether as a full-time entrepreneur or as a side hustle, consider this your challenge,...
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